SELLING YOUR HOME


PRIOR TO LISTING

   Prepare and evaluate market value of subject home
   Professional photographer to take interior/exterior photos
   Professional stager to advise and suggest (complimentary, not mandatory)
   Providing staging furniture and accessories (complimentary, not mandatory)
   Professional Virtual Tour (complimentary)

DAY OF LISTING

   Add your home to the Multiple Listing Service in Iowa City & Cedar Rapids
   Place yard sign and lockbox on door with consent of Sellers

FIRST WEEK OF LISTING

   Professional graphic artist to prepare feature brochure
   Schedule agent tour for Blank & McCune agents
   CLASSIC, Blank & McCune weekly magazine
   Prepare advertising for Realtor.Com, with enhanced listing features
   Connected to Trulia, Zillow and most E-Home communications

ONGOING MARKETING

   Open Houses if agreed upon or appropriate for price-range home
   Catered ‘broker’s open’ luncheon to introduce property to other agents
   Feedback after each showing of property
   Regular communication with client to address questions, concerns, etc.
   Continual evaluation of marketing strategies and pricing
   Networking with other agents and individuals in the community

OFFER

   Secure a qualified Buyer and verify buyer’s mortgage qualifications
   Recommend qualified contractors to remedy inspection issues
   Oversee home maintenance if you vacate and leave the area before closing
   Present closing statement in advance of closing


The following articles are a great place to start if you're looking for information about the sales process and how you can get more for your home when you decide to sell.

The Basics of Marketing Your Home How to Set a List Price for Your Home
Get Your House Ready to Show Buyers Why Use a Realtor when Selling a Home